Why Small and Mid-Size Law Firms Should Hire a Fractional Marketing Director

Have you considered the power of hiring a fractional marketing director?

Marketing plays a vital role in attracting clients, enhancing brand visibility and driving business growth.

However, many small and mid-size law firms face the challenge of limited resources and time constraints, making it difficult to implement effective marketing strategies. That’s where a fractional marketing director/outsourced CMO like me comes in.

Here are a few compelling reasons why your should consider hiring a fractional marketing director:

  1. Expertise without Breaking the
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Plaintiffs’ “Misleading Marketing and Labeling” Claims Thrown Out in N.D. Ill. Popcorn Case

Today’s case is not about drugs or medical devices.  It is about popcorn, a perfect prompt (or as good as ours ever get) for a rant about movies.  We are working our way through the Oscar nominees, in anticipation of the upcoming Academy Awards.  (Pre-apocalypse, we hosted an annual Oscar party, featuring good food, good wine, and just enough wagering – and cheating – for a bit of hostility.)   As we watch this year’s slate, we long for the days … Read the rest