Platforms like Substack and Medium have made publishing easier than ever—but if you rely solely on them, you’re renting space on someone else’s land. Owning your own domain gives you independence, credibility, long-term control, and many other benefits:
1. Professional Credibility and Branding
- A custom domain name projects authority and legitimacy.
- Think about it—who would you trust more: smithlaw.medium.com or smithlaw.com?”
Pro Tip: Journalists, lawyers, consultants, and authors who use custom domains are taken more seriously than those who don’t.… Read the rest