Civil Law

Boost Your Online Visibility With Strategic Photo Naming: Why It Works and How to Do It Right

When it comes to building a strong online presence, many people focus on content, keywords and social engagement – but often overlook a small yet impactful detail: naming their photos. This seemingly minor step can significantly boost your searchability, especially on professional platforms like LinkedIn, and reinforces your brand identity in the digital landscape. Here’s why it matters, along with actionable steps to make the most of it.

Why Naming Your Photos Matters for Search and Visibility

  1. Optimize for Search
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Civil Law

Strategy in the workplace Part 2: a framework for strategic thinking

In our first blog of this series, we highlighted that strategic thinking is a skill and one that can be improved and developed.

So, what is strategy? What does it mean?

The word “strategy” comes from the ancient Greek word strategos meaning “general or leader of the army”, being a union of the words stratos “army” and agein “to lead”.

From the Oxford Dictionary, a modern definition is “a plan designed to achieve a long-term aim.” Synonyms of strategy include … Read the rest